You made it to the end of the week. Congratulations!
Here’s the problem.
Once again, you let an entire week go by without really moving the needle in your business. You let yourself get busy with everything else, but you did nothing to let your best potential clients know all the amazing ways that you can serve them.
Confused and discouraged, you’re probably sitting there thinking:
"Where am I going to find clients next week?"
"I’m awesome at what I do, so why aren’t people coming to me?"
"I spend so much time on social media and networking, and nobody is calling."
"How do I get more meetings with high value clients?"
"I finally landed a great meeting that went really well, so why did they still say no?"
"I really don’t want to work with this prospect, but I don’t have anything else coming in so I have to take it."
"Why is my competitor getting all the business even though I know that I do a better job?"
"What can I do next week to change things?"
"I don’t know where to start, so I just keep myself busy with other things, but none of them will help me reach my best potential clients."
Here’s a little secret.
You don’t have to dread getting out of bed on Monday morning thinking that you have a looong week of cold calling ahead of you. You won’t have to worry about spinning your wheels online not knowing if what you’re doing is going to make any impact at all.
The thing is...
...when you know the exact steps to take every week to reach your best clients with a message that matters to them, everything changes. You can:
- Stop stressing about what everybody else is doing with their marketing because you know what works best for your business.
- Stop second-guessing what you could do to reach your prospects each week, because you now know exactly what you should do.
- Market and sell in a way that feels genuine and real. You don’t have to be cheesy or salesy to gain clients.
- Learn a step-by-step framework to build a marketing strategy that connects you with your best potential clients in your industry on repeat.
- Use the right tools to reach the right markets for you so that marketing is easy.
Discover that you don’t have to cold call or sign up for complicated online campaigns unless you want to.
WHAT YOU WILL LEARN IN THE RETHINK MARKETING PROGRAM
PROPERLY SELLING YOUR SOLUTION
You have 10 seconds to get your ideal market’s attention, and most professionals focus on the wrong things. They spend too much time talking about the product or service they’re selling and not enough time focusing/talking about the solution their business provides.
REACHING YOUR TARGET MARKETS
To get laser-point effectiveness in sales it’s all about focusing on target (niche) markets. Too wide a net, you don’t catch anyone. Too small a net, you also come up empty. Having the right focus will ensure your net is always full.
EFFECTIVELY CHOOSING THE RIGHT CHANNELS
Doing too many of the wrong things is slightly better than not doing anything at all. But here’s the thing. Those who strategically choose the right vehicles (and messages) get a supermajority of the opportunities compared to their competitors.
BALANCING ONLINE AND OFFLINE MARKETING
Everyone will need a slightly different balance between online (Facebook, Google Adwords, website, blogs) and offline (introductions, presentations, networking, etc.) marketing. Knowing what balance is right for you will earn you prospective clients from both segments.
FROM OUR AMAZING ALUMNI
"Just do it. If you're feeling around in the dark and have no idea what you should be doing, just do it."
"The clarity on my messaging has been life-altering! I have found myself in a couple of situations over the last few weeks where I have had to 'pitch' myself and what I am doing. I am now able to say it with such clarity, and confidence. And I find the reaction I am receiving is more engaged and responsive. This is a really amazing course!"
"The knowledge that I gained from this course is worth so much more than the cost. I gained decades of knowledge in what does and does not work in eight short weeks. After this course, I am more confident that I will make the right decisions on marketing my business and not waste resources, energy, effort, and most importantly time."
"I have gained the confidence and knowledge to enter the market and social media arenas. I would recommend this experience to anyone."
This course is right for you if:
You are an entrepreneur who feels like a best-kept secret and wants practical tools that allow you to share your incredible offering or business idea with the world.
You’re a lawyer, architect, engineer, accountant (or any type of professional not traditionally required to sell) and feel like it’s time to put some effort into business development and growth opportunities.
You are a sales professional who feels like you’ve outgrown your current sales tactics and you want to learn how to leverage your network, become more effective, and grow faster and further.
You have a niche or professional service, and most traditional advertising tactics don’t apply to you.
You know you need to find better ways to reach your best potential clients.
You're sitting at home worried about how you are going to market yourself and your services in the coming months.
You sometimes feel like you’re operating on an island alone and want someone to navigate with you.
You need accountability to make sure you stay focused and follow through.
What's it worth to you?
Take a moment and think about what it would feel like knowing you're doing the things that will keep your business moving and set yourself up to come out ahead after the crisis?
How will your life and business change when you take your business from crickets to conversions and find your best potential clients on repeat?
Rethink your Marketing and invest in what will truly make a difference for your business. Register today and join us in our very next coaching call! Fridays at 9:30am CST:
This course is NOT right for you if:
✗ You rely only on mass-advertising to get customers. This course focuses on how to cultivate relationships.
✗ You work in a high-volume and low-cost product-based business. Sure, you might learn something, but this course is meant for service-based professionals.
✗ You won’t set aside time to work on your business each week. Without a solid strategy — which takes time to create — your results will never be what you want.
✗ You don’t think that business development is THE most important thing on your to-do list each week. Sorry not sorry friend, but if you don’t prioritize marketing and selling every week, then you will never get to do the work that you love.
✗ You can’t imagine doing things in a different way. It might seem intimidating, but better results require new ways of thinking. And the course will give you all the steps, anyway.