As we see the snow finally melting and feel some warmth from the sun on our skin, the things that seemed to be cold and slow start to move again. People are in good moods, and you can feel the business community buzzing with renewed activity.
This creates a great opportunity to review your own business growth and see what is moving and what is not. It’s a good time to objectively test the effectiveness of your niche markets. Did your markets sustain and grow over the winter? If they did, why? If they didn’t, why not? Is it time to stop focusing on the markets that are not bearing fruit and get new seeds in the ground for the summer?
As a successful farmer knows, it’s not just about when you plant the crops, but what crops you’re putting in. There’s no point planting something and continuing to water it when you know it’s not going to produce
You reap what you sow. If you are unsure if you are planing the right ‘seeds’ give me a call. We can discuss what you are looking to grow and what needs to be weeded.
All the best,