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Rediscovering Our Why

 

Can you answer this question within 30 seconds…

Why do you do what you do?

The majority of us have found ourselves with extra distractions over the past while, both personally and...

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Holiday Gratitude

 

It’s almost the end of the year, and I’ve been thinking about all of you.   

I’ve enjoyed our time together in various formats from those I get to work with 1...

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Is Online Marketing Your Leading Role or Supporting Actor?

 

Is your online activity the lead actor in your marketing, or does it play a supporting role? 

The answer will depend on a few factors.

Sometimes professionals make the assumption that...

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Brew the ‘YES!’ Potion for Business


 

Don’t you wish you could just cast a spell and get that YES from the big prospect you’re waiting on? 

We all want the yes.  That’s what we’ve been working...

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You Never Asked Me!

 

Folklore recounts the story of Henry Ford and Harvey Firestone, who, while boyhood friends, did not initially do business together as adults. Legend has it that one day at lunch, Firestone...

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Eliminate, Automate, Delegate

 

Are you still avoiding business development and putting off marketing?

If you are solid on what you offer and who you want to work with, then why are you still not reaching out to your...

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Will They Remember You?

You’ve just met someone for the first time at a business function. You walk away and they are left more confused about what it is you sell and do than before you started talking to them....

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BE the Lighthouse: How to Have Prospects Navigate Directly to You

In last week's video, I talked about how to be noticed and picked out of the masses online. Now I want to talk about dialing in our marketing even further than that, and I want to shift our focus...

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The Scariest Words in Business Development

Being afraid can cause physical reactions in the body.  When watching horror movies, you might react by shivering, closing or shielding your eyes, startling, trembling, screaming, and...

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I'm Not a Hunter, But If I Was I Wouldn't Wear Camo

Are you wearing camouflage while your competitors are wearing hot pink? If you’re shrinking and fading into the background online, that’s what you’re doing - you’re...

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