Folklore recounts the story of Henry Ford and Harvey Firestone, who, while boyhood friends, did not initially do business together as adults. Legend has it that one day at lunch, Firestone inqu...

Are you still avoiding business development and putting off marketing?

If you are solid on what you offer and who you want to work with, then why are you still not reaching out to your prospec...

You’ve just met someone for the first time at a business function. You walk away and they are left more confused about what it is you sell and do than before you started talking to them. Eeeek! Do...

In last week's video, I talked about how to be noticed and picked out of the masses online. Now I want to talk about dialing in our marketing even further than that, and I want to shift our focus ...

Being afraid can cause physical reactions in the body.  When watching horror movies, you might react by shivering, closing or shielding your eyes, startling, trembling, screaming, and sometimes yo...

Are you wearing camouflage while your competitors are wearing hot pink? If you’re shrinking and fading into the background online, that’s what you’re doing - you’re wearing camouflage. You are hid...

Why do people like to swim in crystal clear lakes instead of murky waters? It’s because murky water is slimy, but also it’s because they don’t know what they’re getting into when they can’t see be...

My family and I have just come back from the cabin. Blissful days spent doing nothing but sharing time together, in nature. Our cabin is completely off the grid, on an island in the middle of the lake...

 It’s exciting and encouraging to see more businesses start to open up. I think we’re all feeling more optimistic. Even if the road toward economic recovery and “normal” life feels long and uncharted....

Hello friends,

Our lives have all been profoundly affected over the last week by COVID-19. It is an unsettling moment in history. We don’t know how long things will take to play out, and it’s difficu...